Own a Google or Android TV? You just got access to more than 80,000 movies and shows for free
; those plans use ads to cut the price, but they still charge a subscription. FAST channels don't, and while that doesn't preclude them from offering paid-for content such as movies on demand the main offering is designed to be completely free.
Although every FAST service is different, the majority rely on showing you a fairly wide selection of content with regular ads of 15-30 seconds in length, much like traditional TV channels do. And behind the new names are some very familiar faces such as Viacom/CBS , Fox , NBCU as well as tech firms including Samsung and Amazon.
According to S&P Market Intelligence, these channels are going to be a big deal. It predicts they'll bring in $9 billion in ad revenues n 2026, and viewing time is currently going up 10% year on year. It seems that people aren't going for these channels to replace paid-for streaming but to complement it, and while streaming services are seeing their growth slow it's the opposite story for FAST. Chances are if you're not already watching them, you will be soon.
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