Grocery price inflation has reached a record 17.1% adding a potential £811 to annual household shopping bills, figures show.
Kantar Worldpanel reported that the increase over the past 12 months meant that hard-pressed families have seen a massive hike in the cost of their regular shopping basket.
It had been hoped that a decline in the pace of grocery prices during December would mark a turning point in that element of the cost of living crisis. However cost-of-living pressures failed to dent enthusiasm for Valentine’s Day celebrations this year, with sales of steak up by a quarter in the seven days to February 14 compared to the previous week, sparkling wine sales doubling and shoppers spending an extra £5 million on boxed chocolates.
February also saw sales of cold treatments rising by 82%, cough liquids up 78% and cough lozenges 70% higher. Kantar said it was closely following the impact of vegetable and fruit shortages on sales in the coming weeks, although it noted that the pack limits introduced by some supermarkets were unlikely to affect consumers as they usually bought fresh items in smaller quantities.
Belgique Dernières Nouvelles, Belgique Actualités
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