With more people working from home there's growing interest in making the home smell better.
Dr Moss highlights the prominence of scent receptors in the brain.
״Much of the impact of smells on behaviour is unconscious. We don't actively process the information that smells present, especially for low level smells. We only consciously process smells that are quite strong," he says.Based on more than a decade of research at the Weizmann Institute of Science in Israel, Moodify are developing scents that enable people to improve their performance, enhance their wellbeing and increase their safety.
While there is no distinct smell of fear, the olfactory receptors can detect volatile molecules in sweat associated with stressful situations."Potentially, it will give you better cognitive and psychological performance," says Mr Mama."Smell is probably the least understood of all the senses because evolutionarily it has been surpassed by vision and audition in terms of human behaviour," he says.
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