Essex and London accents deemed less intelligent, researchers find

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Essex and London accents deemed less intelligent, researchers find
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People with London and Essex accents downgrade others with London and Essex accents, a study finds.

When people heard Dr Amanda Cole's voice they tended to assume she was less intelligent than many of the others they heard during the test

"When we hear someone talk we very quickly make judgements about them and group them into categories," says Dr Cole."In addition, people who are working class were judged to be less intelligent, friendly and trustworthy than middle class people. "There was this self-bias effect, in which working class people judged other working class people to be less intelligent.

"It happens in black communities sometimes, where people would rather trust somebody who is not black, where people would not trust somebody from your own community, there is something there about distrusting your own." She says the results of her study found working class accents were seen as "less friendly and less trustworthy" while "middle class accents were seen as more friendly and trustworthy".

There are no "inherently better" or "more proper ways" of speaking, she says, warning that people are "conditioned" to be believe there are.

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