Kardashian's lawyer welcomes the ruling but the judge says the case has raised 'legitimate concerns' about the ability of celebrities to persuade fans to 'buy snake oil with unprecedented ease and reach'.
Mayweather promoted the EMAX tokens at a boxing match and at a Bitcoin conference in June 2021.Advertisement
The judge's ruling said:"This action demonstrates that just about anyone with the technical skills and/or connections can mint a new currency and create their own digital market overnight. "These two facts, together, have seemingly allowed unvetted and highly volatile investment ventures to go viral based solely on the paid-for word of celebrity promoters.
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