What happens after you win Love Island? From strict ITV contract to brand deals
Love Island 2022 came to a close with Ekin-Su Cülcüloğlu and Davide Sanclimenti announced as winners of the unforgettable series on Monday night.
However, the filming of the main show isn't the only ITV commitment that the contestants are contracted to do. In the days after leaving the villa, the Islanders are often whisked off to do press appearances, but they're also required to do filming for spin-off shows. From brand deals to personal appearances, there's lots that they can do to make the most of their reality TV fame – but their strict contracts mean that they might be limited to what they can do at first.
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