'I'm obsessed'
Supermarket giant Asda's in-house brand George has amassed an army of dedicated followers thanks to its wide array of consistently on-trend - yet budget-friendly - clothing, childrenswear, menswear, homeware items and accessories.
George recently caused a stir after sharing a photo of its Neutral Zip Up Denim Boiler Suit, which costs £25. It's complete with a collared neckline, a zip-up front fastening and pockets, in a full length with an elasticated ankle cuff. Captioning an Instagram Reels video of the boiler suit in action, George at Asda said: "It's giving spring must-have Shop our denim boiler suit online now!" The outfit proved popular on the hit social media platform, with the footage racking up more than 40K views, and hundreds of likes.
Liz simply said: "Cuuuuute", while a fourth shopper commented: "I'm obsessed". Fan Holly told a friend: "Just ordered this!" Susan said: "Gorgeous". In another video featuring the boiler suit, some shoppers said the outfit reminded them of those worn in the hit Ghostbuster film series.
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