For some reason, TV homescreens are fair game when it comes to adverts.
It’s one thing for Amazon and Roku to sell subsidized streaming sticks that are known to come with out-of-the-box advertising, but another for expensive TVs to slowly turn into home billboards. Google isn’t the only tech giant that’s milking the advertising cash cow on our big screens. Samsung’s Tizen-based UI and LG’s webOS TVs are also increasingly splattering sponsored content over their menus.
But wait, those auto-playing promos aren’t adverts, they’re ‘content recommendations’. Well, the latter is simply the trojan horse that Google TV’s new adverts have snuck inside – first, it started with ads for new TV shows, then it became iPhone commercials. Next it’ll be actors breaking the fourth wall withThird-party launchers like FLauncher are available for owners of Android TVs who want a more minimalist UI.
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