When the pop song Better Days was released in 2010, it contained a secret message hidden in the catchy tune.
By Phoebe Hopson and Lucy WallisWith its catchy chorus and powerful lyrics, the pop song Better Days hit the airwaves in Colombia in the summer of 2010. But the song contained a hidden message that its creators could only reveal once the top-secret files about its true meaning were declassified.
Army soldiers and police officers were often the main targets. Chained in secret camps in the Colombian jungle, the conditions endured by the hostages were enough to make any person lose hope. In order to deliver this message he decided to throw out the rule book and instead turned to Juan Carlos Ortíz, the CEO of an advertising agency. Mr Ortíz's government-funded anti-drug campaign had won an award for innovation, but had also attracted the attention of the Farc, for whom the cocaine trade was a lucrative source of income.
Mr Díaz says they thought about including the Morse code in a joke, with the beeps apparently covering up swear words, but this didn't seem appropriate. Then he had the idea for a song.
Belgique Dernières Nouvelles, Belgique Actualités
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