Ryan Reynolds isn't the only A-list celebrity with his eyes set on buying the Senators. Snoop Dogg has aligned himself with Los Angeles-based entrepreneur Neko Sparks in a bid to buy the team, sources tell ian_mendes. More:
has learned that Snoop Dogg has aligned himself with the bid fronted by Los Angeles-based entrepreneur Neko Sparks.
Multiple sources stated the Sparks group is not intimidated by the notion of the final sale price for thefranchise eclipsing $1 billion , although it is unclear how much of a financial stake Snoop has put into the group. A source confirmed Snoop is part of the consortium of owners as Sparks sets the ambition of leading the most diverse ownership group the NHL has ever seen.
Snoop has been a dynamic force in the music and entertainment industry for three decades and comes to the table with a massive social media footprint, including more than 100 million combined followers on Instagram and Twitter . Snoop performed at the halftime show of Super Bowl LVI at SoFi Stadium in Los Angeles in 2022, alongside Dr. Dre, Eminem, Mary J. Blige, and Kendrick Lamar.
A source said Snoop has already started planning ahead for how he could integrate himself into the franchise for the 2023-24 NHL season if the Sparks group emerges as the successful bidder.
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