Kraft Heinz is vying for the “biggest, mac-iest” crossover with McDonald’s: A Big Mac loaded with heaping scoops of mac and cheese
By Enji ErdenekhuyagKraft is vying for the"biggest, mac-iest" crossover with McDonald's: A Big Mac loaded with heaping scoops of mac and cheese.
The company launched a campaign Wednesday, petitioning the world's largest hamburger chain to pile its boxed noodles onto the menu staple.. The website lets fans rally for the fusion of the two comfort foods, with features that link to the fast-food chain's feedback form and lead to a pre-drafted Tweet tagging McDonald's so supports can push for the collaboration.
One pre-populated Tweet reads,"Hi @mcdonalds your mac and cheese results just came back negative. & that’s no good. #wheresthemac"
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