Musk’s Twitter is hanging on by a Thread as Meta launches rival social media platform

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Musk’s Twitter is hanging on by a Thread as Meta launches rival social media platform
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'Threads is quite unlike any other social network launched until this date': LBC's tech correspondent Will Guyatt burned the midnight oil to see what Zuckerberg’s new Twitter rival is like

We’ve known about Threads for a couple of months – with Meta saying it would be released when it was ready, with things suddenly heating up at the weekend after Twitter’s latest misstep, where Musk decided to limit how many tweets users could see, while offering subscribers to its Twitter Blue paid-for service, the chance to see more.

Unexpectedly launching at midnight UK time ticking into the morning of Thursday, 6th July – Threads is for all intents and purposes Twitter started afresh. Threads will succeed because it’s a Twitter competitor with the power of Meta – unlike services like Mastodon and Blue Sky – it won’t collapse every time an influx of users want to sign up – and it won’t need to heavily restrict sign-ups due to server space.

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