The shows don't have to be good, just there
But what all Netflix content has in common, at least by my reckoning, is that we watch it.
For consumers, they spend far more time than ever in front of the screen, desperate for the distraction Netflix promises and often frustrated when there doesn't seem to be anything new. Or take a movie like the Kevin Hart, Woody Harrelson starrer, The Man from Toronto. It has one of the worst Rotten Tomato ratings I've seen in some time, just 23% on the Tomatometer, and, from the audience who sat through it, just 42%. Yes, it's a Top 10 on Netflix, but it also follows another Netflix and, I'd say, broader TV and movie consumption trend: audiences almost invariably rate the content more highly than the more discerning critics.
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