Sony's flagship QD-OLED is more expensive than Samsung's closest equivalent
But now that UK prices have been announced too, they're a bit closer to being expensive. When Sony told us that they thought people would be"pleasantly surprised" by the prices, we think they meant in the US.77-inch: £5,999 / $4,999
By comparison the previous model, the A95K, was £3,499 for the 65-inch model. Those prices have since dropped – the A95K is currently listing at £2,199 for 55-inches and £2,999 for the 65-inch model – but clearly the smallest model in the A95L range is significantly more expensive than last year's model.As Sony's new flagship, the A95L is a seriously impressive TV. Sony says it delivers up to two times the peak brightness of last year’s A95K.
Sony says the new QD-OLED is"Perfect for PlayStation 5", which means it has both an auto genre picture mode and auto HDR tone mapping that will kick in when the TV detects an input from a connected PS5. There’s also a new Game Menu that lets you easily turn settings like VRR, motion blur reduction and black equalisation on and off, and in a new first for Sony there's a customisable screen size option as well as multi-view so you can watch YouTube walkthroughs as you play.
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