The iPhone 16 Pro Max might be able to finally challenge Samsung in a way no iPhone has been able to before
Apple has cultivated a familiarity, consistency and reliability across its devices' cameras that's hard to match and, until now, it's doubled down on these qualities with each generation, while only really pushing the needle forward in the same set of areas each year; low-light performance, HDR performance and video capture.
If the above rumor holds true, however, it would be an example of Apple actively going after one to the key attributes of's mobile photography champion – currently, the aforementioned S23 Ultra – in a way that it's never done before: versatility. The multi-sensor camera setup of the Galaxy Ultra line – and the impressive zoom range that it facilitates – is one of its greatest strengths, but Apple has the potential to finally wrest this crown of versatility from future Galaxy Ultras, if this rumor holds true.Sign up to receive daily breaking news, reviews, opinion, analysis, deals and more from the world of tech.
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