Just don't confuse it for The Lion King.
The Premier League logo as redesigned in 2016
The wordmark isn't disappearing altogether. The Premier League will still appear named in some uses. In terms of palette, the league's previous six solid colours have been combined into three gradients. That's intended to leave enough options to play with but to make the palette more immediately recognisable. The approach seems to go against the recent direction of simplification, but the bright hues are very much on trend. We'll have to see if they work in all applications.
Other than the potential for confusion with a certain animated musical, the Premier League rebrand seems to hit the back of the net. It makes sense to enhance an existing mark rather than start again when the logo was popular and widely known. Change things too much and you can end up with a"video game logo" like Spain's
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