This inclusive campaign is using Renaissance paintings to challenge toxic beauty standards

Belgique Nouvelles Nouvelles

This inclusive campaign is using Renaissance paintings to challenge toxic beauty standards
Belgique Dernières Nouvelles,Belgique Actualités
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People are using Renaissance paintings to reject toxic beauty standards and it is empowering AF 👏

"Renaissance artwork is heralded for its beauty, yet the beauty it celebrated was kept within very strict confines. In reality, we know beauty comes in many amazing, beautiful and perfect forms. By working with a range of trailblazing visionaries, the Renaissance paintings have been recreated to display humans in their most beautiful and natural form," Caroline Borelius, Director of Brand Marketing at Estrid, says.

The images - and the intent behind them - also serve as an important reminder of how we have a duty to think about how we use our social media, the content we engage with and the voices, and images, we amplify. We know which side of history we'd rather be on - quite literally.

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Belgique Dernières Nouvelles, Belgique Actualités

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