The adverts started airing this morning
The UK government has launched a new £18 million advertising campaign to encourage households to save energy.advert on Tuesday to share advice on saving money on energy bills.
Guidance in the campaign includes simple measures like turning the boiler flow temperature down from 75⁰C to 60⁰C which could save households up to £100 a year.Another suggestion is to turn appliances off at the plug, which could save up to £70 a year. Long-term solutions are also included, such as draught-proofing windows and doors, which could save up to £60 a year.
Lord Callanan, the business and energy minister, said:"The government’s ‘It All Adds Up’ energy saving campaign is already getting important information out to millions of households across the country, showing them simple, low and no-cost tips to cut their energy use and bills this winter. “Simple steps can make a big difference in cutting bills while keeping homes warm and safe, and by launching this new TV advert, even more people will be aware and the savings will keep adding up for UK households.”
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