Microsoft’s head of gaming has provided more details on the company’s decision to increase first-party game prices from $60 to $70. He says Xbox held off as long as it could but “something had to give”
“The thing that we decided to announce—we haven’t raised any prices today because we just wanted to give consumers a heads-up on what’s going to come in the next year—is that for our largest triple-A games, that the retail pricing would go from $60 to $70 in US pricing, and we’re in no way the first mover in this,” Spencer said. “In fact, other publishers, other platforms have already announced it, and made that move.
“We had not, we had held off as long as we could, and we still like the fact that our subscription is at the price it’s at, our console with our Series S is the lowest-priced current-gen console in the market, and managing the business, the move we decided to make was on the retail pricing of our largest games, and it’s really just the cost basis of building those games and ensuring we can run the business in the right way for our customers.
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