NFL+, the league’s streaming video subscription service, will now offer the ability to watch NFL Network and NFL RedZone, the league announced. How much does NFL+ Premium cost? What's different from the baseline package? RichardDeitsch has more.
and The Athletic StaffNFL+, the league’s streaming video subscription service, will now offer the ability to watch NFL Network and NFL RedZone, theNFL+, now in its second season, will include a live stream of NFL Network in addition to access to live out-of-market preseason games, local and primetime regular season and postseason games. It costs $6.99 per month or $49.99 per year.
Fans can upgrade to NFL+ Premium for $14.99 per month or $99.99 per year to get NFL RedZone as well. The program is hosted by Scott Hanson and produced by NFL Network. It’s also available with a subscription to DirectTV, YouTubeTV and other streaming services.last season. The premium version was $9.99 per month or $79.99 per year.This is huge news for NFL fans who have always dreamed of getting NFL RedZone and NFL Network direct to consumer.
Like all entities, the future is direct-to-consumer strategy and today’s announcement continues the NFL’s ultimate media strategy which is both reach and the accumulation of moneyThe NFL’s senior vice president of NFL Media, David Jurenka, said Thursday that the league based its price point on research that showed what would be affordable for a base tier and a premium tier.
Is $14.99/month fair value for the NFL+ tier including Red Zone, NFL Network, game replays, the All-22 Coaches Film? We’ll see. The league says its data shows there are 180 million NFL fans , so that’s the base of potential customers for a direct-to-consumer product.“We launched NFL+ last season to further grow our direct relationship with millions of fans,” NFL commissioner Roger Goodell said a release Thursday. “The response was excellent.
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