Ultra-luxury and brooding menace combine in the new Ghost Black Badge from RollsRoyce.
is the most advanced Rolls on the market, pitched at customers who are more likely to want to drive themselves and tend to be a bit younger than the company’s traditional customer pool.
Black Badge models now make up just over a quarter of the company’s annual sales, providing an interesting case study for luxury retail psychologists. Perhaps 27 per cent of Rolls-Royce customers aspire to this kind of neo-Mephistophelian,Like many very expensive things, Black Badge is only really communicated to those in the know, for this is a very minimal take on maximalism. The colours available tone down the car’s exterior treatment by minimising the brightwork.
Belgique Dernières Nouvelles, Belgique Actualités
Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.
Ultra-luxury and brooding menace combine in Rolls-Royce’s new Ghost Black BadgeThere\u2019s something dark and mysterious brewing in the heart of Rolls-Royce. Since 2016, the company has thrown its traditional caution and reserve to the wind and incorporated what it calls \u2018Black Badge\u2019 models into its range. While almost all luxury manufacturers have a special designation or division for boosted, highly...
Lire la suite »
Ultra-luxury and brooding menace combine in Rolls-Royce’s new Ghost Black BadgeThere\u2019s something dark and mysterious brewing in the heart of Rolls-Royce. Since 2016, the company has thrown its traditional caution and reserve to the wind and incorporated what it calls \u2018Black Badge\u2019 models into its range. While almost all luxury manufacturers have a special designation or division for boosted, highly...
Lire la suite »
What are the cast of Orange Is The New Black doing now?The series was released way back in 2013
Lire la suite »
Fraudsters posing as police officers con pensioners out of more than £40,000Pensioners from Lancaster, Blackburn and Preston have reported receiving phone calls over the past month from people claiming to be detectives and warning them of suspicious activity on their bank cards
Lire la suite »
It’s been a turbulent year for race in Britain. So what next? | David Harewood and othersAt the end of Black History Month, we ask prominent Black British figures to assess where the UK stands in terms of equality and cohesion
Lire la suite »